walkerjj.design
Brand identity
Task
Tell a business’s cultural story through creative materials that connect to its current and potential customers.
Strategy
Support positive portrayal of company values and mission
Design
Varied requirements
Client
Various
challenge
Every company’s story is unique—the responsibility of designing an effective mark is huge. It’s a valuable company asset, that needs to provide a compelling vision, resonate with its audiences and remain relevant in shifting markets.
As a designer and art director I have always been interested in the process by which a brand mark is born. The serious work is the research, information gathering, cultural and market understanding as well as the conversations with the client and staff to comprehend how an entity functions, what it stands for and where it wants to go. Creating the visual mark is often the easiest part once you fully comprehend the DNA of the beast.
Brand marks
Various
Brand design for CAD services company Isolinea design.
Brand design for Rebel Rebel Creative studio and workshop.
Deep Data
Deep Data.Working directly with the CEO of this fast growing Los Angeles data consultancy and data mining company to take its brand and message to the next level.
Lunchtime Roulette
Logo design for Vistaprint initiated App Lunchtime Roulette.
