The art of business—Japanese business card etiquette. Vistaprint social media engagement initiative.
Proof of concept.
Part of a series of animated posts promoting the value of the printed business card and how they are used in different cultures.

Art direction, project and competition coordination with 3rd party companies and designers including 99designs (by Cimpress). 99d was acquired as a complimentary service for Vista’s digital marketing aspirations. Working with 99d to leverage design resource and talent was an important factor in improving creative asset delivery and quality for an in-house design team facing bandwidth pressures and a hiring freeze.

Selection of corporate brand marks and company identities ranging from logos created directly from client conversation, research and brief to large scale corporate brand strategy planning with multiple, global stake holders.

Monsieur Vélo: Brand refresh for a niche cycle business specialising in vintage restorations.
Brief: provide a compelling, identifiable, more customer centric mark with broader scope and appeal for merchandising and brand growth.

Vistaprint: Working intrinsically with brand and the MX global team to provide creative web page layouts/product image assets, general graphic support and animated/video headers.