walkerjj.design

Broadcast media/Internal comms

Internal Communications A busy in-house creative team firmly focused on customer satisfaction and creative marketing requirements left a large hole where branded standardised Internal communications ephemera was neglected. I stepped in to provide quick effective solutions for multiple plants and facilities across global locations. Broadcast media solutions. Provision of quick turn around 3-D assets to compensate for a photographic production pipeline that often struggled with the speed of broadcast demands and localisation challenges. I was part of the formation and growth of the Photography Centre of Excellence that covered 3-D image production.

Task

Various:
Broadcast
Internal communications for multiple global locations

Strategy

Upper funnel marketing support
Rapid response
Cost saving reusable assets

Design

3-D production
On location
Image mapping

Client

Vistaprint

challenge

Providing Internal Communications in a creative department without dedicated resource. Providing video broadcast media assets working in multiple time zones.

As part of the Photography Centre of Excellence team I was responsible for the provision of photographic quality 3-D imagery, video footage and on-location stills that could be mapped for the display of varying content and product templates.

Project overview

Broadcast media asset production and providing Internal communications ephemera in printed and digital formats.

Vistaprint internal promotional video to promote associate accident cover travelling to and from work.

Onboarding documentation for Vistaprint

Vistaprint onboarding printed and digital assets for Canadian printing facility in Windsor

Performance excellence

Performance excellence documentation for Managers and associated. Vistaprint Windsor, Canada,

Broadcast media assets

Broadcast media image selection

Broadcast media image sample from 3-D images/conventional photography and on-location shoots.

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