walkerjj.design

Packaging

As Vistaprint repositions itself as a marketing and design partner for Small Business Owners rather than simply a purveyor of customised print and marketing products
I’ve been leading the global creative packaging programme efforts with emphasis on elevated unboxing experience and improved sustainability integration/visibility at the forefront of this brand strategy. This involved not only a design-goals reassessment, but a major overhaul of the creative-to-print-in-house process.

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